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ABOUT

Looking and feeling gorgeous is not just for celebrities...it is a lifestyle!

Growing up, Bella Pella founder Enji always had a love for all things hair and fashion. A child of a hair stylist, one of her many dreams was to open a hair salon and clothing store. While in college and grad school, she began experimenting with hair styles, colors, and types. Outside of beauty supply stores, this was her first real foray into the world of hair companies. In purchasing virgin hair extensions from both very popular companies and less established ones, Enji was disappointed to discover that the hair quality was often below par for the prices and the hype; and great customer service was not consistent.

This along with watching others go through similar ordeals reignited Enji's dream to start her own business. Confirmation came from friends, family and strangers alike, as they complimented her gorgeous hair styles and the realistic looks of her wigs. After yet another costly purchase of not-so-great hair, Enji decided to take a leap of faith and "open up shop". And so Bella Pella was born.

It didn't happen overnight. Enji, a  healthcare professional by day, would come home exhausted, but work well into the night, doing research, talking to companies, finding the best hair collectors and weeding out the not-so-great ones. Then she spent  over 2 years testing hair, including a beta-testing phase with real consumers just like you. This speaks to Enji's dedication and desire to supply her clients with only  the best product. 

Enji knows that she is not the only lady that likes to switch up her style. Bella Pella offers over 6 hair texures and origins, plus handmade full wigs and U-part wigs, with more releases planned in the very near future!

Bella Pella means "beautiful hair". Enji understands that having a beautiful head of hair or gorgeous hair style is deeper than accessorizing. For women, it is an integral part of their image, style, self-confidence, and identity. 

Every  woman is gorgeous.....and gorgeous gals deserve gorgeous hair!!    bellafavicon.png

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